Thank you to Charlie Warzel on Bostinno,com for this great graphic
http://bostinno.com/2011/12/13/how-we-shared-media-in-2011-infographic/
Add a call to action to your video’s … tool number 38
Viewbix - Tool that allows you to add interactive calls to action to your videos. Also makes it easy add branding to YouTube and Vimeo hosted videos.
Viewbix empowers companies to leverage their videos by inserting interactive apps and sharing that experience across the web, mobile and social networks.
Companies are looking for ways to maximize their reach across the web, mobile and social networks. Yesterday they shared a video hoping to drive traffic. Today, they share a fully interactive Viewbix that allows their customers to engage and transact while watching their videos.
In a matter of minutes, companies can easily add apps to existing videos, engage viewers and drive calls to action. Once a Viewbix is created, that rich interactive experience can then be shared across the web, mobile and social platforms.
The stats speak for themselves. More than 20% of the viewers who watch a video in a Viewbix click on the call to action button or engage with at least one of the apps inside the player itself. Viewbix tracks every action that occurs in the player and reports those results so that our clients can optimize their players with the best performing apps
Tool 37, create a product or service page on Linked In – love this!
Adding Products and Services to Your Company Page on Linked In
This new feature was rolled out on LinkedIn in November last year – it’s just brilliant. It allows you to add a product page or service page, where you can add each service or product (up to 25) with recommendations for each product or service highlighted … it’s like a shop window.
Add your page and then put your link up on my blog, so we can all have a look. Mine will go up later this week.
Below are the Linked In Instructions on how to start.
“How do I add products and services to my Company Page?
Last Updated: 06/29/2011
If you meet the requirements to edit your Company Page, you can add products and services information:
- Go to your Company Page and click the Product & Services tab.
- Click “Add a product or service” in the top right of the page.
- Follow the instructions to complete the required fields.
- Click Publish in the top right of the page.
Members visiting the Products & Services tab can see product and service recommendations from people in their LinkedIn network. You can add a maximum of 25 products and/or services to your Company Page.”
There is loads of help on Linked In if you get stuck.
New Years Resolutions do you make them, and have they worked.
Every year that dreaded moment comes for so many, ” what resolutions have you made” and you either scratch around looking for something that sounds fantastical or you trot out the same old tripe year after year… get fit, eat well, make money etc etc
A few years ago I made a decision to only make one personal and one business resolution a year.
Personal :something that adds fun, drives me to work harder so I can achieve it and makes sure I have something to look forward to throughout the year.
Some examples have included taking up a new hobby, last year was cycling – and I have a great bike and spend quality time on the weekends with my husband, discovering the beautiful English countryside. Its cheap, it makes me fit and I feel like a kid whenever I sit on a bike!
One year I promised myself a trip a month… and I achieved it and saw a number of lovely European cities that year, along with a trip to South Africa. That was a great resolution .. and it does not have to be expensive – you could visit a new city or town near you once a month, get top tips of free places to visit or find a festival a month to attend.
Then as a business – last year was to move and build a list of contacts in the UK, have coffee with 20 new contacts and join 3 network groups. All done… and enjoyed it too!
This year I have been made Marketing director of a company called Video Expression, and I want my goal for 2012 to be tied in with them. We create TV channels for businesses and use a number of tools including Social Media to market them, so it’s a full package, and we are already getting fantastic results.
So this year I want to make loads of video, interviewing the amazing people I have met, sharing their tips on all things business. So watch this space … There will be updates.
What have you resolved to do in 2012? Would love to hear it.
Tool 36, a Twitter Tool to snooze that Twits
TwitterSnooze helps in unsubscribing tweets that are flooding your time line every ten minutes. You know, those people who automate tweets to go every 5 minutes with the same message, so it makes it difficult to find the valuable content on your twitter feed.
What I really like about TwitterSnooze is that you don’t need to stop following anyone, you can just put them on snooze for a certain time period, and they wont appear on the feed.
What is your best Twitter Tool? 
How Video is changing Education
I loved school, I wasn’t a gifted student by any stretch of the imagination, with a good bout of dyspraxia mixed in with a very bossy streak, often made me a challenging student.
But I like to learn, and love the sense of community you get as a student. But I think education needs to change, it needs to embrace technology, and it needs to stop people like me, with learning difficulties from feeling stupid. ( I am lucky to have loads of confidence, and parents who always believed in me, so never needed my teachers to validate me). I had great teachers, people who sa\w me as a leader and as creative and used those skills well.
I was excited when I read about the Khan Academy – I think it’s the future of education, and wow it’s exciting!
If you havent heard of the Khan Academy, have a look at the video below. If you want to get the scoop on how and why it was created, Salman Khan explains in his talk “let’s use video to reinvent education.” Far from “dehumanizing” education, Khan explains how the video tutorials have helped free up teachers to work with students.
Tell me what you think, but most importantly tell your children and their teachers.
Helen Tonetti
