4 Free Apps to monitor your Brand tool number 48

It always amazes me how many people don’t have a system in place to monitor mentions of their brand name, it’s essential if you want to hear what people are saying about you and to measure your social media usage.

So here are a few free tools that you can use:

1. Google Alerts Google Alerts easy to set up and easy to use, measure target keywords that are important to your brand and get streaming or batched reports

2. Trendrr Want to know how your brand or product is trending compared with others? Trendrr uses comparison graphing to show relationships and discover trends in real time.

3. Lexicon What are people talking about on Facebook? This tool searches Facebook walls for keywords and gives you a snapshot of the talk around those terms.

4. Monitter  everyone is talking about Twitter, but what are people talking about on Twitter? Beyond the integrated search of Twitter apps like Twhirl and TweetDeck, Monitter provides real-time monitoring of the Twittersphere.

What tools are you using?