Posted by Helen Tonetti
Did you know that your # on Facebook will now create a clickable link, and when you click the link you will see a live feed of people that have used that #.
It’s a brilliant way for people to find conversations that interest them, but as a marketer please bear in mind that posting loads of hashtags is likely to irritate your followers, as many are not overly happy about # moving into Facebook.
But they are a great way to extend your reach, by sharing the hastags on Twitter, Pinterest and LinkedIn.
They can be a great way to promote an event , a coupon or a contest too. Remember the # wont link to a page, but a feed, it’s just a way to create awareness.
Like all hashtags capital letters are not relent, it must all be one word (e.g. #facebookhashtag) and don’t stuff your posts with them, that’s just going to peeve people off.
Are you using them? And how?
Posted by Helen Tonetti
Day two in Wales, and we were completing an exercise on high ropes, with one person blindfolded, while the other person had to leave them around the course.
Apart from the very, very comical moments here are a few lessons that I took away from the day.
When you are leading someone else, especially on a new task that they may be afraid of (this may be at work, a new piece of software for instance) you really need very clear communication skills, by this I mean the ability to anticipate every single step and understand within a trip up in the learning process. I’m often not the best teacher, some not very good at communicating detail, it was very impressive to watch a young teacher (Bec’s) yesterday taking Phill around the course, who was blindfolded and petrified. Bec’s kept her tone calm, and gave them as much detail as he required to giving back safely to the starting point.
The second thing I learnt (and I have known this for some time) is how fear makes us completely illogical, to complete the exercise everybody is in safety harnesses that tasted rigorously, which is so feel like you’re going to fall off the ropes.
It was a gentle reminder to me that when I’m teaching my clients about social media, many of them are fearful and just because I have had used social media for years now, I can’t expect them to have the same attitude towards it is as I do.
Could fear of new things should never ever stop you from trying them, like yesterday it was amazing to watch how proud everybody was on completing the task and how much fun they had learning a grand new skill.
Sailing today, and looking out my window it looks like rain.
Speak soon had a brilliant day.
Your intrepid or perhaps insipid reporter , reporting from the Welsh Valleys